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The University-level Trails of the 4th Hunan College Students’ Tourism Comprehensive Skills Competition Were Held

2017-09-15 15:25:29

On the evening of June 22, the university-level trails of the 4th Hunan College Students’ Tourism Comprehensive Skills Competition were successfully held in the conference room F201 of Lezhi Building, sponsored by the office of academic affairs and organized by the School of Tourism Management.

The competition invited five industry elites and experts with rich practical teaching experience to serve as judges. They were Mr. Lu Shuhua, director of Quality Supervision Institute of Hunan Provincial Tourism Bureau, Miss Chen Lifang, manager of Hunan CYTS International Tourism Service, Mr. Hao Zhengwen, dean of the Huguang Branch of Beijing Zhiyuan Jiangshan Consulting Co., Ltd., Professor Jiang Shuguang, director of the School Entrepreneurship Center, and Professor Yang Shuigen, deputy director of Academic Affairs.

Before the competition began, He Tianxiang, the dean of the School of Tourism Management, had given a welcome speech; he expounded the purpose and significance of this competition, and emphasized that this academic competition aimed at improving the new media marketing planning abilities of students and fully arousing the students’ innovation and entrepreneurship potentials so as to adapt to the future development of tourism. He expected the teams to take part in the final would show their high level and spirit, achieve good grades and lay a good foundation for the provincial final.

The nine final teams went to the stage to show their works in turn according to the order of the drawing lots; each team explained their works around the theme of “New Media Tourism Festival and Specials Event Marketing Plan” with PPT. In the course of the defense, the five judges made accurate and humorous comments on the teams’ works and also gave valuable advice on the revision of the works. Many of the creative works have been well received by the judges, who believe that these entries will be more eloquent after entering into the provincial competition.

Finally, He Tianxiang made a summary statement; he hoped that teachers and students would work together to achieve excellent results in the provincial competition to contribute to the schools development and Three Improvements (Ge Xiaoyu)


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